Zadig&Voltaire x Germany's Next Topmodel

Developing brand awareness and product sales for the launch of the new female fragrance ZADIG of Zadig&Voltaire by creating an individual concept within the entertainment brand "Germany's next Topmodel". The concept includes the following classic media and special ads like Product Placement via Casting Job / Switch Ins / Program Splits / Spots via TV. Digital advertisments via exclusive Digital Sponsoring of GNTM Stories on JOYN/ Social Sponsoring / Social Media Posts. Add On: Licensing / POS (Douglas)